The Psychology of Color in Theory

When someone is looking to lift their spirits, they reach for a bowl of ice cream. Well, at least we do! There’s a better way to improve your or anyone’s mood, though: color. Color is a  very powerful design tool that can make the rooms in your home feel more dramatic yet soothing in so many ways.As a matter of fact color makes a tiny room feel larger, or a spacious one feel more intimate, without the time and expense of actually moving walls. There is an illusion that color paints in your mind that is truly remarkable. You can make a den or office feel cozy by painting the walls a warmer color, or make a narrow space feel wider by focusing on accents walls with different colors. The paint colors you choose, as well as the color of the furniture and accessories, all create a mood. A mood you want to call your own.
Color is all around us and even in our vocabulary. There are colors that only work for certain home styles, but don’t be afraid to get a bit crazy and creative! The power of color is that it can completely alter any and every experience. Deciding on colors for your home can feel like an overwhelming chore (that’s why you hire us), but today there are many online tools and paint collections that help you create a cohesive color scheme you’ll love. So don’t be afraid to experiment and use color. Nothing is forever. Over time you will find the colors will make your home an expression of your style. That is the ultimate goal.

The Pantone Color Institute has declared a Color of the Year every year since 2000. This annual color selection is a trend observation rather than a forecast, though its announcement does have an impact in the design world. We tune in every December for this moment!

Experts look at trends in all facets of daily life, such as the entertainment industry, emerging visual artists, fashion, technology and much more, to decide on the winner for the upcoming year. This past December, the institute recently announced its 2019 “Color of the Year,” called Living Coral (16-1546)—describing it as “an animating and life-affirming coral hue with a golden undertone that energizes and enlivens with a softer edge.”

To us, Living Coral feels like that fresh, vibrant hue that we’re all looking for to kick off the new year, especially when we’re trying to escape from the cold and drab sorrows of winter. Is it just us, or does this color just scream South Beach! Plus, it doesn’t hurt that it works well in your home, wardrobe, beauty cabinets and office spaces. Literally, this color can brighten up any space. We hope your Living Coral products you’ve purchased this year thus far will help you feel energized for the rest of 2019!

Til next time… Stay fierce, stay powerful, stay diva!